设计池城 韩超

Desire to be an experience provider

Archive for the ‘体验经济’ tag

体验经济总结 Welcome to the experience ecnomy

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B. Joseph 体验经济总结

The entire history of economic progress can be recapitulated in the four stage of evolution

1. As a vestige of the agrarian economy

2. As the good based industrial economy advanced

3. The service economy

4. Emerging experience economy

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The progression of economic value

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Economic distinction

Stageing experience that sell, you are what you charge for.

The characteristics of experience

Design experience that customers judge to be  worth the price.

1. The first corresponds to customer participation

2. Second dimension of experience describes the connection, or environmental relationship.- At one end of the connection spectrum lies absorption, at the other end, immersion.

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对于最后这张图,有些不太理解的地方,可能觉得作者的观点有些主观,类似于为什么吸收和沉浸在主动和被动参与的组合后会生成 这四个象限。

无论如何,如何把体验经济的理论应用到设计的工作当中去,从“大”设计的角度去体会作者的精神是最重要的。

Written by 韩超

三月 6th, 2009 at 1:39 下午

Posted in 设计

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